In this information age, we know that more and more brands are behaving like publishers and investing heavily in internal content production. Are you ready to join them?
At Southerly – and the Spoon Group – we believe that the most powerful content comes from the real world. We believe in authentic storytelling to help our clients reach their audience in a way that’s engaging, effective and tangible.
What could be more authentic than empowering your biggest asset – your employees – to take on the task of content creation?
If you’d like to build this capability in-house, we can help.
We pride ourselves on being able to teach anyone how to create great content. Our sessions are practical and hands-on, and your team will leave having created a first draft of content to be used in either marketing, sales or employer brand communications.
Don’t worry about it going wrong: we understand how important it is that people stay on message. Before the session, we’ll work with you to make sure the workshop we deliver is bespoke to your marketing or communication team’s strategy and goals.